Fiona Adler is one of the founders of Word Of Mouth Online – Australia’s No 1 website for business reviews. Word Of Mouth Online (or WOMO) is where consumers review the businesses they use, and other consumers use that information to find businesses with a great word-of-mouth reputation.
WOMO has over 270,000 reviews for Australian businesses – all entered by real customers that want to share their experience with others. It’s having an enormous impact on the ways that consumers and businesses interact – giving businesses that provide great service the opportunity to get lots more customers, and exposing the dodgy operators. It’s a great resource for consumers and also for small businesses that provide good service. Fiona is passionate about transparency and loves helping small businesses succeed.
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